Privacy Policy

Caroline Short Fashion Collective (“Caroline Short Fashion Collective”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and manage your information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. What Information We Collect

We may collect personal information from you when you:

• Submit a form on our website (e.g. “Get in Touch”, “Business Valuation”)
• Subscribe to our Legacy Club newsletter
• Book a call or consultation
• Communicate with us by phone, email or online
• Visit our website or use our digital tools

This information may include:

• Your name
• Email address
• Business name
• Mobile number
• Industry and financial details (if submitting a valuation form)
• Any other information you voluntarily provide

We may also collect non-personal, anonymised data (e.g. through cookies or analytics tools) to improve site performance and user experience.

2. How We Use Your Information

We may use your personal information to:

• Respond to your inquiries or submissions
• Provide relevant resources, tools, and updates via the Legacy Club newsletter
• Deliver tailored communications about our services
• Analyse website traffic and optimise performance
• Comply with legal obligations

We will not use your information for purposes other than those for which it was collected, unless you consent or it is required by law.

3. Marketing Communications

4. Disclosure of Your Information

We may share your information with trusted service providers (e.g. web hosting, CRM, marketing automation providers) for the purpose of operating our website and business. These third parties are required to maintain the confidentiality and security of your information.

5. Cookies and Analytics

Our website uses cookies and tracking technologies such as Google Analytics and HubSpot to help us understand how users interact with our content and to improve performance. You can control cookie preferences through your browser settings.

6. Data Security

We take reasonable steps to protect your information from misuse, loss, unauthorised access or disclosure. However, no method of transmission over the internet is 100% secure. If you suspect any misuse or unauthorised access to your information, please contact us immediately.

7. Accessing and Correcting Your Information

You have the right to access the personal information we hold about you and to request corrections. Please email us at caroline@csfashioncollective.com.au and we will respond within a reasonable timeframe.

8. Overseas Disclosure

Some of our service providers may be located or store data overseas. Where this occurs, we take reasonable steps to ensure that your information is handled in accordance with Australian privacy law.

9. Links to Other Sites

Our website may contain links to other websites. We are not responsible for the privacy practices or content of third-party websites.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website and will include the effective date at the top of this page.